rudymentary

"One of my goals in building Metromix was to move the newspaper away from its inefficient way of putting listings in the paper which is Rudy gets a press release and opens up a file. And types in the information and next week he gets a press release, opens it up, deletes last week's, and types in another one. Awful. So we built a database for Metromix of events so that Rudy can now get the press release, type in a whole year's worth of events, and it's fielded. So every week we just do a dump from the database to create the nine zone listing for the newspaper which is localized. We've decreased the error rate in them from 12 per page to 3 per page, typos and so on. Because it's all databased, it's only typed once. Huge deal. Huge deal."

Owen Youngman
in The Chicagotribune.com: Creating a Newspaper for the New Economy (A)
by Professor Nina Ziv